About
Engineer first.
SEO by specialization.
I’m Hunter. I build AI agents, programs, and automated workflows. Search is a specialty, engineering is the craft, and riding is how I clear my head after shipping.
How I got here
How I got here
I started writing code young enough that I don’t really remember deciding to. HTML first, then PHP for WordPress, JavaScript for anything interactive, and eventually Python and Node for the stuff that didn’t need a browser. Search found me a few years later, when I realized the technical questions I liked answering for engineering reasons (why does this page render this way? why doesn’t the crawler see it?) were the same questions that mattered for ranking.
These days the work has shifted toward AI: building multi-step agents that do real tasks, designing orchestration loops with explicit state and tool routing, wiring up retrieval pipelines, and connecting all of it to the rest of the stack. The engineering mindset transfers cleanly. So does the appetite for systems that actually run.
Most of what I know is shown in the tools, evidenced in the work, and written up on the blog. This page is the short version.
How I work
Four things I care about.
01
Build real software.
Everything on /tools is real software I built and use. Every claim on this site traces back to code or a running deployment.
02
Agents over automations.
The best workflows are the ones you can reason about. I design agent loops with explicit state, tools, and recovery, so you understand why the system acts.
03
Engineering meets search.
I sit on the overlap between writing code and making pages rank. That intersection is where the interesting problems live, and where most teams are underserved.
04
One macro context at a time.
Koray Gübür’s semantic framework: entity saturation, topical authority, hub-spoke. Applied here, applied in client work, and baked into my own tooling.
Offline
When I’m not at the keyboard.
I read a lot, mostly sci-fi and long non-fiction. Liu Cixin, Ted Chiang, Neal Stephenson if you want the short version of my taste. I watch anime when a season’s worth of attention is more than I can give to an American TV show.
And I ride. Back roads after dark is the honest answer to most "where do you think best?" questions. If any of that overlaps with how you spend your time, cool, say hi.